Webinar: Strength & Endurance in Rubber

This webinar is designed for industry professionals wanting an “on-ramp” to the vast subject of managing the strength and durability of elastomeric materials and products. A technical background is helpful, but not required. This course will cover:

What does failure really cost?

Factors that limit rubber’s strength and endurance:
– molecular and mesoscale origins
– energy principles governing crack growth
– special effects: strain crystallization, rate and temperature dependence, ageing

What can be done to avoid failure?
– experimental methods: crack growth, crack nucleation, ageing
– analysis methods for understanding real-world durability: FEA, multi-channel load inputs, block cycle schedules, lengthy load signals
– design strategies

Price: Free for Members / $149 Non-members

CLICK HERE TO REGISTER.

Instructor: Dr. William V. Mars, P.E., President of Endurica LLC

Bio: Dr. Will Mars is an international leader in the failure mechanics of rubber. He founded Endurica LLC in 2008 and, as president, leads the firms’ software, testing, consulting, and training services. Dr. Mars is the author of the Endurica fatigue life solver, the world’s most accurate, complete and scalable fatigue life simulation system for elastomers. His career focuses on applying experimental and computational mechanics in pursuit of better-performing rubber products. He has established several industry best practices during his three decades of experience in the rubber industry. Dr. Mars earned his Honors BSME with Polymer Specialization at the University of Akron, and his MS and Ph.D. degrees at the University of Toledo. He has received several awards for his scientific contributions and innovations including the 2022 Herzlich Medal for outstanding impact and innovation in the tire industry, the 2020 Tibbett’s Award from the Small Business Administration of the United States for excellence in commercialization of cutting-edge technologies, the 2017 Rubber Division, ACS Arnold Smith Special Service Award, the 2007 Sparks Thomas Award of Rubber Division, ACS and the 1999 Henry Fuchs Award of the SAE Fatigue Design & Evaluation committee. Dr. Mars served as the chief editor of Rubber Chemistry and Technology for 10 years and is a former editor of Tire Science and Technology as well. He has over 60 peer-reviewed scientific publications and four patents in the area of elastomer durability.